Quicktest - Shopify project by Wubs
Quicktest logo

Project

Quicktest

Services

  • AI Chat
  • Symptom-based recommendations
  • Shopify migration
  • Product UX
  • Conversion structure

Live site

quicktest.se

AI guidance for a category where the customer often needs help before making a purchase.

Quicktest sells products where customers often come in with a problem, not a specific product name. Therefore, we didn't just build a new Shopify store, but a guiding flow centered around symptoms, product understanding, and reassurance. The AI chat helps customers describe their situation and find the right self-test faster, while the product pages explain usage, build trust, and outline next steps.
Industry

Health and self-tests

Delivery

AI chat, symptom guidance, Shopify migration, and converting product pages

Result AI-powered buyer's journey

Customers can describe their symptoms and get relevant products recommended directly within the Shopify experience.

AI chat that translates symptoms to product choices.

We built an AI chat where the customer can describe their symptoms and get help finding the right type of test. The goal was not to replace medical advice, but to simplify product selection in a category where many visitors are unsure which test to start with.

A migration that preserves trust.

Moving to Shopify was about more than technology. Quicktest needed a structure where assortment, information, and the purchasing flow felt secure, even when the topic is sensitive. We built product pages and navigation so customers could more quickly understand what the test is, who it's suitable for, and how to make a purchase.

Product information built for conversion.

In the self-test category, clear answers are required before the customer feels ready to buy. We structured content, trust signals, questions and decision points so the page can both sell and guide, without becoming cluttered or overly dense.

A case study showcasing Shopify with AI on top.

Quicktest shows how Shopify can be more than just a product catalog. With AI guidance, clearer data, and smarter product logic, the store can support the customer in their choice, while the team retains Shopify as a stable e-commerce platform.
AI chat that translates symptoms to product choices. - Quicktest Shopify project